Information on Major Games Consoles

Two's competition, three's a crowd
All three games console makers are fighting each other in what has become a very competitive market. The companies are targeting males in the 18-34 age group and are appealing to this audience with designed games. The gaming industry is now far more difficult to control and while Sony are favourites to win the market the Nintendo and 360 are fighting hard to make it a lot harder for Sony to have control of the market.

Articles on PS3

PlayStation 3 launched in UK
The sale of the Sony PlayStation 3 in shops in the UK for £425 with 220,000 consoles sold across the whole of the UK. Sony say that it is the best ever console to go on sale. There were also many problems with the console and the release of it had to be put back several times before the release.

Shops unlikely to sell out of PlayStation 3 at launch
Retailers feel they are unlikely to run out of the new PS3 console. 1 in 12 shops have sold out of the console. Sony say that the reason it was delayed so long is so that the retailers do not run out of stock.

Blogging the future?

Googlezon-The future of blogging? The Epic Movie states that Google and Amazon will join together to form Googlezon in 2008 to provide custom news for every user. There are a few matters to discuss in the 'future of blogging' The news we are given by computers.

1. The fact that computers are deciding what we receive as news is a concern. If a human is writing and providing the stories we understand their news agenda which a computer of course does not possess.
2. Is copyright defunct in the digital age? The fact that people already download music and videos illegally for their own benefit instead of paying mean that companies like Google cannot just copy articles from other sites and use their stories instead of writing their own.
3. The positive of Googlezon is that it gives a indepth comprehensive detail of the world in regards to new stories. However there is a negative side to this form of supplying news to every person in the world. The fact that they decide what people's interests are and they send them the news that they feel that they would be most interested in and therefore they would have a very nallow and shallow recieving of news.

Journalism

We're all reporters in the digital democracy

• The audience once passive is now making themselves heard in the democratisiation of media.
• Almost second nature to the audience when caught in news event to record is on digital equipment (e.g. 7/7).
• Always been audience reporting in local paper but now growing into national mainstream media like the guardian blogs.
• Mainstream media now has to incorporate the user-generated content into their own work.
• Fear that soon users will ask for payment for images
• Professional journalist can always be better in their reporting than audience journalism is no longer true with the growth of user-generated media.

Conclusion

Journalists are becoming under increasing threats now that the audience can now report just as well if not better than traditional journalists with the improved digital technology and are fast becoming heard in the mainstream media who fear being 'outdone' by the user-generated media.

Bloggers and Journalism

Writers who work for nothing: it's a licence to print money

• Images taken using a cameraphone is an example of user-generated content. e.g. train crash images sent via mobile phone network.
• After the 7/7 bombings there were too many areas needing coverage for the locations so images became available using cameraphones led to media understanding what user-generated media meant.
• Now world over blogging, photographing and making videos published on the web.
• In a year enough digital info was sent that in an equivalent set of books it would stretch for the earth to the sun.
• Prediction for 2010 is 70% of digital content will be user-generated.
• Cynics ask who will pay for the amount of bandwidth required to sustain the growin number of user-generated content on the web.
• Mainstream media is wising up to user-generated content and just require 'monetising it'.

Conclusion

The number of people using the internet for user-generated content is growing and the traditional mainstream media are sceptics asking who will pay for this while others are trying to 'monetise' the user-generated industry.

5 areas of study

Technology
What the technology allows audiences and institutions to do that they couldn’t do before.

Convergence – The process of multiple technologies being brought together to forma a new product.
Linear/Non-linear – Linear experiences are those that move in a straight line from start to finish.

Digitisation
Material can be reproduced perfectly by computer and be transported effectively across the internet

Institutions
Consider how media institutions are converging media interests to increase profits.

Interactivity - Is a two way communication and in the contexts of NMTs means content that is reactive to the audience's choices.

Audience
What are the audiences doing with their new media technologies? How are traditional experiences of the media changing? You will carry out audience research, asking opinions and investigating consumption patterns.
Personalisation – Ability to offer users a personalised experience. E.g. Sky+
Linear/Non-linear - Linear experiences are those that move in a straight line from start to finish.

Issues
Does the new media technology encourage illegal activity, or increased spending, or harm children? Will shops close or people lose jobs as a result of the media technology?

The future
If the technology is extended, what could happen? How could media practices be different in the future, based on the potential of current technologies?

Democratisation

The ability to communicate your opinions and ideas, or share your creaive output has never been easier thanks to new media technologies.

Set up

What a great blog this is!!